Donate to Divert

Hope and Aid Direct’s Donate to Divert programme helps UK businesses reduce waste disposal costs, meet sustainability targets and support humanitarian aid. So instead of destroying your surplus goods you can no longer sell, donate them to our humanitarian cause.

Every year, the UK generates around 40million tonnes of commercial and industrial waste. Much of it is still usable but ends up in landfill or incineration.

Businesses pay heavily for disposal and this not only carries a financial cost, but is associated with environmental and reputational implications.

Donate to Divert offers a smarter solution to turn your surplus stock into a force for good.

Why UK businesses choose Donate to Divert

1.     Cut your corporate waste disposal costs
‍Instead of paying for destruction, your company can reduce waste management costs andeven claim tax relief on stock write-offs.

‍2.     Strengthen ESG & CSR performance
‍Donating surplus stock directly to a charity supports your Environmental, Social and Governance (ESG) and Corporate Social Responsibility (CSR) goals with measurable impact.

‍3.     Protect your brand reputation
‍Goods are redistributed responsibly through vetted humanitarian partners, ensuring they are used ethically and never resold improperly.

4.     Support the Circular Economy
‍By keeping usable products in circulation, your company helps reduce landfill waste and carbon emissions while contributing to humanitarian relief.

The real benefits of Donate to Divert to your business

Cost reduction: Save money on disposal and destruction fees
Tax benefits: Claim relief through standard tax filings on stock donations
Compliance ready: A secure, simple and fully traceable donation process
Impact reporting: Demonstrate carbon savings and waste diversion tonnage to stakeholders
Future-proofing: Stay ahead of legislation such as the UK Emissions Trading Scheme (UK ETS), which will soon apply to commercial waste from incineration

What can businesses donate as part of Donate to Divert scheme?

We partner with manufacturers, wholesalers and large retailers across the UK to divert excess stock from disposal. Donations can include:

Non-perishable food and drink
Toiletries and hygiene products
Clothing and footwear
Bedding and household goods
Medical supplies

If your products are safe and usable, they can make a real difference to people in need. We are currently sending aid to Ukraine supporting people displaced by the war and also working with hospitals, care homes and schools.

Who are we currently working with?

Leading UK businesses are already benefitting. Henry Schein (the world’s largest provider of healthcare solutions to dental and medical practitioners) and Whitbread (owners of Premier Inn) are among some of our corporate partners.

Both companies have reduced their waste disposal costs while supporting Hope and Aid Direct’s humanitarian efforts in Ukraine and beyond. See our latest partner case study: Henry Schein – Turning unused inventory into humanitarian aid.

Become a Donate to Divert partner

The waste crisis is solvable, but it requires businesses to rethink how they handle surplus goods.
By partnering with us, your organisation can:

Reduce its environmental footprint
Deliver measurable CSR and ESG results
Cut disposal costs and access tax benefits
Provide vital support to communities in crisis around the world

Start diverting waste today

Don’t let usable stock go to waste. Instead, turn it into life-changing aid.
👉 Register your interest by emailing us at esg@hopeandaiddirect.org.uk

‍Donate to Divert
‍Transforming surplus stock into humanitarian support.